Privacy Policy
Effective Date: October 22, 2025 Last Updated: October 22, 2025
1. Introduction
Welcome to InfluenceFlow ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform that connects brands with content creators for influencer marketing campaigns.
2. Information We Collect
2.1 Personal Information
We collect personal information that you voluntarily provide to us when you: - Register for an account - Create your profile (creator or brand) - Use our services - Contact us for support
This may include: - Name and contact information (email, phone number) - Profile information and bio - Social media handles and account information - Payment and billing information - Business information (for brands and agencies) - Profile photos and media content
2.2 Social Media Information
When you connect your social media accounts (Instagram, YouTube, TikTok, etc.), we collect: - Public profile information - Follower counts and engagement metrics - Content performance data - Audience demographics (where available)
YouTube-Specific Data Collection: When you connect your YouTube account, we use the YouTube Data API to collect: - Channel name, profile picture, and subscriber count - Public video statistics (views, likes, comments) - Channel engagement metrics - Content performance data for your public videos
We only access data that is publicly available or that you explicitly grant us permission to access through YouTube's OAuth consent screen. We use this data solely to: - Display your channel statistics in your creator media kit - Help brands evaluate potential partnerships - Track campaign performance metrics
We comply with Google's API Services User Data Policy, including the Limited Use requirements. We do not store, share, or use your YouTube data for any purpose beyond what is disclosed in this privacy policy.
2.3 Automatically Collected Information
We automatically collect certain information when you use our platform: - Device information (IP address, browser type, operating system) - Usage data (pages visited, time spent, features used) - Cookies and similar tracking technologies - Log data and analytics information
2.4 Campaign and Transaction Data
- Campaign briefs and requirements
- Content submissions and deliverables
- Payment transactions and history
- Communication between brands and creators
- Performance metrics and analytics
3. How We Use Your Information
We use your information to: - Provide and maintain our services - Process transactions and payments - Match creators with relevant brand campaigns - Display creator statistics and media kits to potential brand partners - Communicate with you about your account and campaigns - Improve our platform and develop new features - Comply with legal obligations - Prevent fraud and ensure platform security - Send marketing communications (with your consent)
YouTube Data Usage: Data obtained from the YouTube API is used exclusively for: - Displaying your channel metrics in your media kit - Providing analytics to help you track performance - Matching you with relevant brand campaigns based on your audience - Generating campaign performance reports
4. Information Sharing and Disclosure
4.1 With Other Users
- Creator profiles and media kits (including YouTube statistics) are visible to brands for campaign matching
- Campaign deliverables are shared with relevant brand partners
- Public portfolio content may be visible to other platform users
4.2 Service Providers
We share information with trusted third-party service providers: - Payment processors (Stripe) - Email service providers (SendGrid) - Cloud hosting providers (Heroku, AWS) - Analytics services
We do not sell or share your YouTube data with third parties except as necessary to provide our core services.
4.3 Legal Requirements
We may disclose information when required by law or to: - Comply with legal processes - Protect our rights and property - Prevent fraud or illegal activities - Protect user safety
4.4 Business Transfers
Information may be transferred in connection with mergers, acquisitions, or sale of business assets.
5. Data Security
We implement appropriate technical and organizational security measures to protect your information: - Encryption of data in transit and at rest - Regular security assessments - Access controls and authentication - Secure payment processing (PCI DSS compliant) - Secure storage of OAuth tokens with industry-standard encryption - Employee training on data protection
6. Data Retention
We retain your information for as long as necessary to: - Provide our services - Comply with legal obligations - Resolve disputes - Enforce our agreements
YouTube Data Retention: YouTube access tokens and channel statistics are retained only while your account is active and you maintain the YouTube connection. You can revoke our access to your YouTube account at any time through your account settings or through Google's security settings.
You may request deletion of your account and associated data at any time.
7. Your Rights and Choices
7.1 Access and Control
You have the right to: - Access your personal information - Update or correct your information - Delete your account and data - Export your data - Revoke social media connections (including YouTube) - Opt-out of marketing communications
7.2 YouTube Data Controls
You can: - Disconnect your YouTube account at any time through account settings - Revoke InfluenceFlow's access through Google Account Permissions - Request deletion of all YouTube data we've collected
7.3 Cookie Controls
You can control cookies through your browser settings, though this may affect platform functionality.
7.4 Communication Preferences
You can manage email preferences and notifications in your account settings.
8. International Data Transfers
If you are located outside the United States, your information may be transferred to and processed in the United States. We implement appropriate safeguards for international transfers.
9. Children's Privacy
Our platform is not intended for users under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly.
10. California Privacy Rights (CCPA)
California residents have additional rights under the California Consumer Privacy Act: - Right to know what personal information is collected - Right to delete personal information - Right to opt-out of sale of personal information - Right to non-discrimination for exercising privacy rights
We do not sell personal information to third parties.
11. European Privacy Rights (GDPR)
If you are in the European Economic Area, you have additional rights under GDPR: - Right to access, rectify, or erase personal data - Right to restrict or object to processing - Right to data portability - Right to withdraw consent - Right to lodge complaints with supervisory authorities
12. Google API Services User Data Policy
Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
13. Contact Information
For privacy-related questions or to exercise your rights, contact us:
Email: support@influenceflow.io Privacy Email: privacy@influenceflow.io Website: https://influenceflow-app-53e2c4aa3387.herokuapp.com/
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically. We will notify you of material changes by: - Posting the updated policy on our platform - Sending email notifications - Providing in-app notifications
Your continued use of our platform after changes constitutes acceptance of the updated policy.
15. Third-Party Links
Our platform may contain links to third-party websites or services. This Privacy Policy does not apply to those third parties. We encourage you to review their privacy policies.
This Privacy Policy was last updated on October 22, 2025 and is effective as of October 22, 2025.